Bio



Find my new portfolio here.

Senior-level creative with extensive experience in creative direction for multi-faceted campaigns in digital, print and broadcast media. Proven ability to enhance brand awareness and profits through innovative campaigns. A dedicated leader who successfully communicates, manages and inspires.

Monday, March 21, 2016

Primavera Blended Learning Center: Web Site & Brochure

Goals
The exclusive Primavera Blended Learning Center needed an informational web site and brochure to drive enrollment for the grand opening and to differentiate the new physical location from the organization's online schools.

Solutions
The site was developed to remain on-brand with the existing Primavera family, while highlighting the physical location focusing on hands-on learning. Enrollment features tie back to the school's existing enrollment application for ease of use internally and for the end-user. 


The brochure promoted enrollment and educated the target audience about the exclusive new center being built in their area.


Role
Creative direction


Sunday, March 20, 2016

LifeLock Print/Banner Ad for NRA Members


Goals
The client needed a co-branded digital and print campaign to boost LifeLock enrollment with NRA partner members during football season.

Solutions
A comprehensive campaign was created using sports imagery directly targeted to NRA members.

Role
Creative direction, design